growth hacking free ebook

- FREE EBOOK REVEALS -

The secret behind the explosive success of Hotmail, AirBnB, Facebook, Dropbox, Netflix, PayPal and…

how to change the way you do business FOREVER with a growth-oriented MINDSET.

Download

Growth Hacking guide

We’re committed to your privacy. Advantage Media uses the information you provide to us to contact you about our relevant content, products, and services. You may unsubscribe from these communications at any time. For more information, check out our Privacy Policy.

growth hacking free ebook

- FREE EBOOK REVEALS -

The secret behind the explosive success of Hotmail, AirBnB, Facebook, Dropbox, Netflix, PayPal and…

how to change the way you do business FOREVER with a growth-oriented MINDSET.

Download

Growth Hacking guide

We’re committed to your privacy. Advantage Media uses the information you provide to us to contact you about our relevant content, products, and services. You may unsubscribe from these communications at any time. For more information, check out our Privacy Policy.

What is Growth Hacking? It's simple.

“What marketing should have been since the beginning”

Michael Brenner

Marketing KPIs are no longer limited to the results of the Net Promoter Score (NPS), brand awareness or affinity. Also, metrics like the opening rates, the CTRs, the unique visits are now irrelevant and analysed from a different perspective.

Today marketing can measure the number of installations, registrations, subscriptions, conversion rates, average order size, daily active users or even show us for which reason a user has not purchased (or abandoned our funnel).

Everything is about achieving the right balance between product and market, putting the customer in the centre, cuddling it and making it our obsession.

Let’s think for a moment how significant is that peak of visits on your website in a given period, without weighing it with the corresponding conversion rates? Insignificant.

Any marketing operation that does not lead to growth or that is not measurable must be replaced or removed.

Even for the most prominent companies, marketing now means innovation, data science, technology: all servicing business growth.

After all, what is a company today if not an organisation that continuously process data with appropriate technologies?

Marketing KPIs are no longer limited to the results of the Net Promoter Score (NPS), brand awareness or affinity. Also, metrics like the opening rates, the CTRs, the unique visits are now irrelevant and analysed from a different perspective.

Today marketing can measure the number of installations, registrations, subscriptions, conversion rates, average order size, daily active users or even show us for which reason a user has not purchased (or abandoned our funnel).

Everything is about achieving the right balance between product and market, putting the customer in the centre, cuddling it and making it our obsession.
Let’s think for a moment how significant is that peak of visits on your website in a given period, without weighing it with the corresponding conversion rates? Insignificant.


Any marketing operation that does not lead to growth or that is not measurable must be replaced or removed.Even for the most prominent companies, marketing now means innovation, data science, technology: all servicing business growth. After all, what is a company today if not an organisation that continuously process data with appropriate technologies?

GROWTH HACKING FREE EBOOK ALSO INCLUDES:

  • Identify growth segments
  • The most famous growth hackers
  • Break your macro objectives in small steps
  • Give priorities - The ICE Test
  • Growth Marketing
  • Data as pivot for growth
  • From media planning to growth planning
  • From annual marketing plans to quarterly growth
Download

Growth Hacking guide

We’re committed to your privacy. Advantage Media uses the information you provide to us to contact you about our relevant content, products, and services. You may unsubscribe from these communications at any time. For more information, check out our Privacy Policy.

FREQUENTLY ASKED QUESTIONS

Why do I need to fill out a form?

We will always keep your personal information safe. We ask for your information in exchange for a valuable resource in order to:

(a) improve your browsing experience by personalising the Advantage Media site to your needs; (b) send information to you that we think may be of interest to you by email; (c) send you marketing communications that we think may be of value to you.

Is this really free?

Absolutely. We are just sharing some free knowledge that we hope you’ll find useful. 

As you may know, marketing is mostly about building trust amongst people. 

We believe that sharing great content for free would help you keep us in mind next time you have marketing questions!

GRAB THIS FREE EBOOK BEFORE THIS PAGE GOES DOWN

As a Growth Hacking good practice, we test, test, test!

For this reason, this landing page could be replaced with something else at any time. Read this eBook and you’ll know why!

Download

Growth Hacking guide

We’re committed to your privacy. Advantage Media uses the information you provide to us to contact you about our relevant content, products, and services. You may unsubscribe from these communications at any time. For more information, check out our Privacy Policy.