ADWORDS MANAGEMENT

GOOGLE ADVERTISING is the fastest way to find buyers

The quickest way to get traffic from Google is by buying ads. You give them money, and they happily give you visitors. The downside is that Google AdWords is expensive unless you improve your Click Through Rate. AdWords Management is not rocket science. However, it needs some tweaking to become your #1 selling machine. We’ll make sure that every single $ you invest, turns into $3, $4, $5 or more in sales.

AdWords Management

Step 1. Research and Discovery​

We need to learn as much as possible about your business. Realistically, none knows your company better than you.

We will ask you to provide insights about your targeted audience, your profit margins, your customer lifetime value etc.

The data we gather from you will define the level of accuracy and sophistication of the campaigns we are going to create.

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AdWords Management

Step 2. Learning from your Past

We don’t do guesswork. Managing AdWords without knowing your historical data and in-depth competitive analysis is not doing it right.

We’ll be sifting your historical account data to find trends that will help us design a new strategy.

Furthermore, we will run a detailed report of your competitors’ current and past Adwords Ads to see what performed well for them.

AdWords Management

Step 3. Building a Strategy​

Using all the data we possess, we can build a Google AdWords Management strategy.

We will put together a campaign that takes advantage of all the tools AdWords can offer, including Search and Display Networks, Youtube and Google Partner’s networks, for a complete spectrum of opportunities.

We make sure you don’t miss out on opportunities and get the most out of your ad spend, with the minimum investment possible.

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AdWords Management

Step 4. Showing Ads on mobile devices

Over 50% of Google searches are performed on mobile devices. Furthermore, mobile searches grow at a rate of 200% every year.

Mobile PPC ads are less expensive than clicks on desktops because many advertisers still ignore mobile advertising, being a relatively new feature of Google AdWords.

It’s also known that visitors tend to convert more on mobile than desktop. By taking advantage of Google Mobile Ads, you will make sure you stay ahead of your competition.

AdWords Management

Step 5. Launch, Optimise, Repeat

Unless it’s a Call Ad, an AdWords campaign usually leads visitors to a landing page.

Splitting the traffic into equal parts allows us to drive 50% to page A and 50% to – a slightly different – page B. This way we know which of the two page design converts more. As a consequence, an A/B test will lead to a lower Cost-per-Click, meaning a cheaper campaign.

As your AdWords campaign performs, we can make the necessary changes by analysing real data, rather than guessing.

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What other Google AdWords Management agencies won't give you...

Patrizio Racco
Patrizio Racco, May 21, 2018

This is what happens when you sign a contract with a Google AdWords Management agency:

  • You get a monthly report
  • You mostly have no idea of what they are doing
  • You have no control
  • You get a bill every month from the agency
  • You get regular bills from Google AdWords
  • You can’t really say if there’s any ROI out of your ad spend

Chances are that your relation with the Google AdWords agency ends up badly.

At Advantage Media, we have had many clients coming to us with the above experience.

But we use a different approach…

We let you take advantage of our Google Adwords reporting platform, without interfering with your work, if you don’t want us to. And no, you don’t have to pay for it.

However, we can enter the game at any time.If you struggle to get results with your PPC campaigns, we’re a call away.

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NEED A LITTLE PUSH TO YOUR ?

We offer a 100% free AdWords Management Software that integrates to more than 30 marketing channels, valued at over $1,000/year. Oh, and you don’t have to be our client to use it.

Some of our Clients